Masterfeeds

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Left Image: Dr. Lyons, CEO and
Founder of Alltech, and Rob Flack, President of Masterfeeds Inc. seal the deal for Masterfeeds as Official Gold Feed Partner of the Alltech FEI World Equestrian Games

Masterfeeds is committed to supporting Canadian competitors and their equine athletes on the journey to the Alltech FEI World Equestrian Games.

Join us in Kentucky!

- 16-day competition from September 25 - October 10, 2010
- To be held at the Kentucky Horse Park, Lexington, Kentucky
- World Championships in 8 disciplines
- First time games to be held in North America
- Largest movement of horses since WWII
- 800,000 spectators
- 800 athletes, 900 horses representing 60 countries

Performance nutrition from Masterfeeds ensures that athletes can perform with the intensity required to become champions within their chosen discipline. As the Official Gold Feed Partner of the World Equestrian Games, our commitment to equestrian sport feeds the dreams of competitors from coast to coast.

View Masterfeeds Equine Products

Celebrate with the Alltech FEI World Equestrian Games

Ticket Sales, Kentucky Celebration, and Live Web Stream of Activities on September 25

The 2010 Alltech FEI World Equestrian Games will celebrate the launch of ticket sales and the final year countdown to the Games on September 25, 2009 and you are invited to join the celebration around the world with a live Web stream of the celebration.

A live Web stream from downtown Lexington will be available from 11 a.m. to 1 p.m. EST on the Lexington Fayette Country Urban Government Web site, http://lfucg.granicus.com/MediaPlayer.php?publish_id=12.

The festivities will feature live musical entertainment, prizes, and an official countdown to the ticket sale launch at Noon EST. Leadership of the World Games 2010 Foundation, athletes, and local celebrities will speak, and NBC’s Tom Hammond will emcee the event.

“We are so excited for this day, and with this live Web stream, fans and supporters world-wide will be able share our enthusiasm,” said World Games 2010 Foundation CEO. “We hope that in 2010, many of these fans will be able to join us in Kentucky for 16 days of the best equestrian competition in the world.”

Ticket sales begin at noon on September 25, and purchases can be made online at www.alltechfeigames.com or www.ticketmaster.com or any Ticketmaster outlet. Special needs can be facilitated via the Ticketmaster hotline at 1-800-745-3000.

About the Alltech FEI World Equestrian Games
The Alltech FEI World Equestrian Games are the world championships of eight equestrian disciplines recognized by the Fédération Equestre Internationale. Her Royal Highness Princess Haya is the current president of the FEI. The Games are held every four years, and this will be the first occurrence in the United States. The Games run for 16 days in 2010, Saturday, September 25 – Sunday, October 10.

The 2010 Games are expected to have a statewide economic impact of $150 million, and other current sponsors include Alltech, Rolex, John Deere, Ariat International, Inc. and Rood and Riddle Equine Hospital. For more information on the 2010 Alltech FEI World Equestrian Games, please visit www.alltechfeigames.com.

Sincerely,
The 2010 Alltech FEI World Equestrian Games™